Erste "Secret Pack"-Automaten in Weiden und Schlammersdorf: Der Reiz fremder Pakete

Es ist ein Hype, der sich in ganz Deutschland verbreitet. Nun stehen die ersten Automaten mit Überraschungspäckchen auch in der Oberpfalz. Ein Marketingexperte weiß, warum der Inhalt reizvoll ist. Kann wirklich eine Smartwatch drin sein?

von Stefanie Roth

Zwölf Euro kostet ein Paket aus dem Automaten in Weiden, 8,50 Euro kostet ein Päckchen in Schlammersdorf.

Bild: Jakob Graf

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